The Legacy Theory

A Digital Marketing Agency

Helping Nonprofits and Local Businesses Succeed.
That Is Our Purpose. That Is Our Why.

Digital Marketing With Purpose.

By combining our Digital Marketing experience with our Payment Solutions offerings, we have created an ecosystem that allows Nonprofits and Local Businesses a chance at better telling their story, increasing visibility and keeping more of every dollar earned, inside their organizations.

Legacy Consulting

We take great pride in developing strong collaborative relationships with organizations looking to optimize their processes and develop incredible team culture.

Legacy Marketing

We don’t just focus on the Google Ad Grants program. Our team is highly versed in digital marketing, marketing automation, and sales enablement.

Legacy Payments

Our Payment Solutions division was built for the sole purpose of keeping more of every dollar earned with the organization it was intended to support.

FREE Google Ad Grant Guide Book

Imagine having an ad spend of up to $10,000 on Google each month. With Google Ad Grants, your organization has access to up to $10,000 per month to share your story! What might that mean for your organization?

We'll walk you through the steps required to set up your Google Ad Grants account so that you can start telling your story. The more frequently your ads appear next to Google search results, the more people will be aware of your cause. That can translate into more visibility, more donations, and more volunteers - the lifeblood of every Nonprofit.


How to Create Needs Assessment Questions When Starting New Initiatives

Your nonprofit exists to serve a need, but how do you take action to address the needs of your community? You need to be asking the right questions to get the right answers. A needs assessment will help you determine expressed or implied needs by collecting useful information. Read on to learn...

7 Affordable Volunteer Appreciation Gifts for Your Nonprofit

How much are your volunteers worth? According to a recent study by the organization Independent Sector, a volunteer hour is worth just over $24. Of course, you would probably argue that these dedicated folks are priceless! Why not express your gratitude to the people who willingly...

What Is the Ideal Social Media Budget for Nonprofits in 2020?

With so many causes out there trying to gain notoriety, it can be challenging to push your cause to the forefront of everyone's minds. Not only can it be challenging to make your purpose known via social media, but it can also be challenging to secure the funding necessary to support the cause....

A Guide to Grant Writing: How to Formulate a Winning Proposal for Nonprofits

Obtaining grants for organizational funding is an essential part of having a nonprofit organization. It can be challenging to write a grant that helps you to achieve your goal, which is to persuade another entity to provide funds to your organization. Certainly, there are some things that you need...

Learn How to Build Donor Relationships

Your donors are crucial to your success as a Nonprofit. While one-time donors can definitely help, building relationships with your donors to encourage future donations is critical. Long-term donors give more to your cause and help you reach your goals. Below are a few steps to help you build...

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